Marketers Still Spending Wildly on Social But Only 11.9% Can Prove ROI

Just 5.6% of budget was allocated to social in 2009. … Social media should be aligned to support marketing and they should be linked back to social.“.

from Social Media Marketing http://ift.tt/1QKERRB via Social Media Marketing

from Tumblr http://ift.tt/1WtxqCs