Mountain Dew developed its own digital-media 'influencers' — and that's terrible news for digital ad ...

The creators in the mini influencer networks include four very Mountain … vast networks of digital influencers, since it’s a good bet other marketers are … According to Brendan Gahan, executive vice president at the social media …

from Social Media Marketing http://ift.tt/2vDmg84 via Social Media Marketing

from Tumblr http://ift.tt/2vD6dH9